面試題：說(shuō)服能力
問(wèn)：你的應(yīng)變能力如何？
答：從前，在我們新產(chǎn)品投產(chǎn)時(shí)，都是我們的總工程師發(fā)布一則關(guān)于新產(chǎn)品
優(yōu)良性能的評(píng)論。但是當(dāng)我負(fù)責(zé)一項(xiàng)新產(chǎn)品的投產(chǎn)時(shí)，我決定讓我們3 個(gè)最大的
客戶錄制一盤(pán)宣傳我們新產(chǎn)品的錄像帶，用于我們的市場(chǎng)推銷活動(dòng)。這種做法大
大提高了我們的'信譽(yù)，而且銷售量超過(guò)了6 個(gè)月的銷售定額。現(xiàn)在我們通常都采
用這種方式來(lái)推出我們的產(chǎn)品。
這是個(gè)考察求職者的創(chuàng)造力和主動(dòng)性的問(wèn)題。舉一個(gè)你如何改變計(jì)劃或方向
并且取得同樣或更好效果的例子。你要側(cè)重談你怎樣獲得至關(guān)重要的信息或者是
你如何改變個(gè)人作風(fēng)獲得與別人合作的機(jī)會(huì)�！ �
Q:How resourceful are you?
A:At one time,for all of our new product launches,our chief engineer
would release a press statement about its virtues.But when I was given
responsibility for a new launch,I decided to get three of our largest
customers to videotape an endorsement or use in our marketing campaign.The
result was a far higher level of credibility,and we exceeded our six
month sales quota.We now use personal endorsements routinely when we
launch our products.
問(wèn)：向我證明你的說(shuō)服能力�！�
答：在我做暑期實(shí)習(xí)生期間，我被派去對(duì)一主要公共設(shè)施的所有通訊費(fèi)用基
準(zhǔn)進(jìn)行調(diào)查研究。我必須取得屬于幾個(gè)不同部門(mén)的員工的一致意見(jiàn)。遺憾的是，
因我是實(shí)習(xí)生，被拒絕合作。我不得不和每個(gè)員工單獨(dú)會(huì)面，并說(shuō)服他們，我現(xiàn)
在所做的一切最終都是有益于他自己的部門(mén)及整個(gè)公司。經(jīng)過(guò)一個(gè)月的努力，我
終于說(shuō)服了他們，計(jì)劃得以圓滿地實(shí)施，最后拿到了因努力而掙得的獎(jiǎng)金。
這是個(gè)考查領(lǐng)導(dǎo)能力的問(wèn)題，不過(guò)盡可能別用你被指定為領(lǐng)導(dǎo)者的例子。可
能的話，描述你沒(méi)有真正職權(quán)的一次經(jīng)歷，但你運(yùn)用你的說(shuō)服能力獲得人們對(duì)你
的支持。描繪你努力的目標(biāo)和你的努力的結(jié)果。大家為什么會(huì)信任你？
Q:Give me proof of your persuasiveness.
A:During my summer internship I was assigned the task of conducting
a benchmarking study for all the communicationexpenditures for a major
utility.I had to get the consensus of employees in several different
departments.Unfortunately,they resented the fact that I was just a summer
intern,and they refused to cooperate. I had to schedule individual
meetings with every employee and persuade each one that what I was doing
would be ultimately beneficial to his or her own department and to the
company.After a frustrating month I finally got everyone's
cooperation,the project went flawlessly,and in the end I received a bonus
for my efforts.
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