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基于價值鏈的北海第三方物流研究
畢業(yè)論文
基于價值鏈的北海第3方物流研究
摘要：本文在價值鏈理論的基礎(chǔ)上，分析了北海第3方物流供應(yīng)、渠道、顧客3方面物流活動過程；從柔性、集成性、協(xié)調(diào)性等方面分析北海第3方物流供應(yīng)鏈的競爭力，再從價值增值時間和成本增值時間分析了北海第3方渠道物流優(yōu)勢和劣勢，最后從客戶關(guān)系管理系統(tǒng)（CRM）和客戶生命周期分析北海的顧客關(guān)系價值；結(jié)合以上3方面的分析對北海第3方物流價值鏈增值效益提出建議，力求對北海第3方物流的發(fā)展提供參考價值。
關(guān)鍵詞：價值鏈 第3方物流 價值增值 北海物流
Based on the Value Chain of the Beihai 3PL Study
Abstract :Based on the value chain theory on the basis of analysis of the North Sea third-party logistics providers, channels, customers three aspects of logistics activities; from the flexibility, integration, coordination, analysis and other aspects of Beihai third party logistics supply chain competitiveness, from the value of value-added time and cost of the time value of the North Sea third-party channels logistical advantages and disadvantages Finally from the customer relationship management (CRM) and customer life-cycle analysis Beihai customer relationship value; Combining these three aspects of the North Sea third-party logistics value chain value-added proposals Beihai effort to the development of third-party logistics to provide reference value.
Keywords : Value chain; Third up logistics; Their value ;Beihai logistics.
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